Cars bearing the new marque will capitalise on the expertise of Sony Group Corp and Honda Motor Co.
LAS VEGAS: Sony Honda Mobility Inc. said its electric vehicle will launch under the brand afeela, the latest debut in a field already crowded by earlier entrants such as Tesla Inc.
The new company is also collaborating with Qualcomm Inc. and Epic Games Inc. to enable 5G connectivity and entertainment. Sony said it would keep the afeela cars constantly updated, and Amon said his company’s Snapdragon Digital Chassis would be designed to enable that. Sony, Honda and many European automakers like Volkswagen AG are now collaborating to combine car manufacturing capabilities with electronics firms’ knowledge of entertainment, networking and sensors to shorten development times for smart electric vehicles.
Malaysia Latest News, Malaysia Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Sony, Honda roll out prototype of 'Afeela' EV that uses Qualcomm tech(Reuters) -Japan's Sony on Wednesday unveiled a prototype of the new 'Afeela' electric vehicles it will build together with Honda, saying it would harness its vast entertainment content as it looks to become a player in next-generation cars.
Read more »
Sony-Honda EV Brand Officially Known As Afeela; New Prototype Sedan RevealedSony and Honda during CES 2023 today have revealed that upcoming cars produced through their partnership will be marketed under
Read more »
At CES 2023, Sony's 'Gran Turismo' flags new entertainment strategy(Reuters) - When Sony Corp Group teases “Gran Turismo,” its long-awaited adrenaline-fueled film adaptation of Sony PlayStation’s hit car-racing franchise at the CES 2023 technology trade show this week, it will really be showing off its new identity as a content-driven company.
Read more »
It's over, Sony declared the PlayStation 5 shortage is no more | TechNaveWhen Sony took the stage at the CES 2023, Jim Ryan, CEO of Sony Interactive Entertainment announced some good news. At the 57-minute ma
Read more »