Pengerusi BN Datuk Seri Dr Ahmad Zahid Hamidi berkata penjenamaan semula itu mesti mencerminkan transformasi selari cabaran semasa.
: Barisan Nasional akan melakukan penjenamaan semula sebagai satu daripada tiga kerangka Moving Forward dalam menyusun semula kekuatan parti dan mengukuhkan kembali sokongan rakyat.
“Penjenamaan semula perlu disokong dengan strategi moden seperti memperbaharui slogan, bahan kempen, dan pengisian media sosial - sekali gus mencerminkan era baharu yang lebih dekat dengan aspirasi anak muda dan generasi digital,“ kata beliau ketika menyampaikan ucaptama pada majlis Sambutan Ulang Tahun Jubli Emas ke-50 Tahun BN di Pusat Dagangan Dunia di sini hari ini.
“Dahulu, pendekatan kita lebih tertumpu kepada cara tradisional dalam menyantuni rakyat. Kini, BN perlu berubah menjadi parti berasaskan data, memanfaatkan teknologi terkini untuk memahami sentimen dan corak pemikiran rakyat. Malah, BN juga perlu mengamalkan budaya politik baharu yang mengutamakan meritokrasi dan intelektualisme,“ kata beliau.
Ahmad Zahid berkata perkara itu merupakan antara elemen perubahan baharu yang digariskannya bagi memastikan parti itu tidak lagi terperangkap dalam nostalgia kejayaan 50 tahun lepas dan terikat dengan legasi lalu tanpa perancangan yang jelas untuk masa hadapan. Ahmad Zahid yang juga Presiden UMNO berkata elemen pembaharuan lain turut meliputi aspek meluaskan keterangkuman dengan BN tidak boleh eksklusif kepada kelompok tertentu sahaja dan tidak boleh terlalu selesa bergantung kepada sokongan kumpulan tradisional dan pengundi tegar yang tidak lagi mencukupi untuk memastikan kemenangan.
Malaysia Latest News, Malaysia Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Datuk Seri Vida's Luxury Cars and Home Contents Seized Over Outstanding DebtLuxury cars and all belongings within a home, except for the bedroom, belonging to famous Malaysian cosmetic entrepreneur Datuk Seri Vida were seized by authorities in Ipoh. The seizure followed her failure to settle a debt of RM 1,060,285 to a construction company, Ah Design Communication Sdn Bhd, dating back to 2018. The seized assets include two Vellfire vehicles, a Toyota Grand Hiace, and a BMW X7.
Read more »
UMNO Revokes Suspension of Datuk Seri Tajuddin Abdul RahmanThe UMNO Supreme Council has revoked the suspension of former Pasir Salak MP Datuk Seri Tajuddin Abdul Rahman with immediate effect. The decision was made in accordance with Articles 10.6 and 5.3 of the party’s constitution.
Read more »
Datuk Seri Vida’s Luxury Cars Seized, Lawyer Says Debt Amount In DisputeShe has two weeks until 9 December to settle the debt or her seized assets will be auctioned off.
Read more »
Datuk Seri Tajuddin Abdul Rahman Returns to UMNO After Four AppealsDatuk Seri Tajuddin Abdul Rahman has been reinstated into UMNO after submitting his appeal four times. He was previously suspended from the party for six years for criticizing the party. UMNO's President, Datuk Seri Dr. Ahmad Zahid Hamidi, praised Tajuddin's commitment and loyalty.
Read more »
UMNO Lifts Suspension of Datuk Seri Tajuddin Abdul Rahman Based on His Demonstrated CommitmentDatuk Seri Dr Ahmad Zahid Hamidi, UMNO president and Barisan Nasional chairman, announced the lifting of Datuk Seri Tajuddin Abdul Rahman's suspension from UMNO due to his commitment to the party. Tajuddin, a former MP, had been suspended for six years for criticizing the party openly.
Read more »
Auction of Datuk Seri Vida's possessions postponed(Reuters) - American content creators on TikTok asked followers to subscribe to their channels on rival platforms like Meta-owned Instagram and Alphabet's YouTube after a federal appeals court ruled that the social media app could be banned if it is not sold to a U.S.-based company by Jan. 19.
Read more »