KUCHING, Sept 5 — Sarawak’s tourism reach is set to expand globally with Kuching to be listed as the eighth destination under Malaysia Airlines’ Bonus Side Trip (BST)...
An undated photograph shows an aerial view of the Sarawak state assembly building in Kuching. Sarawak’s tourism reach is set to expand globally with Kuching to be listed as the eighth destination under Malaysia Airlines ’ Bonus Side Trip programme.
— Bernama picKUCHING, Sept 5 — Sarawak’s tourism reach is set to expand globally with Kuching to be listed as the eighth destination under Malaysia Airlines’ Bonus Side Trip programme. Sarawak Tourism Board in a statement today said the announcement will be made at the Kuala Lumpur Matta Fair 2025 tomorrow, marking the first time a Bornean city is included in the programme which is designed to encourage international travellers to explore more destinations in Malaysia. “The BST programme, offered exclusively by Malaysia Airlines, is designed to encourage international travellers to discover more of Malaysia during their trip. Passengers flying into the country on international tickets can add an extra domestic destination at no additional fare — paying only the applicable taxes. “With Kuching’s inclusion, Sarawak becomes the first and only Bornean destination in the programme, expanding its reach beyond Peninsular Malaysia,” the statement said. According to STB, the launch, set to take place at the MAG Arena of Malaysia International Trade and Exhibition Centre , will feature a handshake ceremony between STB chief executive officer Sharzede Salleh Askor and Malaysia Aviation Group chief commercial officer Dersenish Aresandiran. The board said the milestone reflects the results of its partnership with MAG, formalised in 2024, to enhance air connectivity and joint tourism promotion in preparation for Visit Malaysia 2026. “This milestone demonstrates how collaboration with our national carrier can create real opportunities for Sarawak, by making it easier for international travellers to include us in their journey. “Through this initiative, Sarawak is broadening its international reach and reinforcing its commitment to sustainable tourism growth as we prepare for Visit Malaysia 2026,” said Sharzede. STB said at the Matta Fair KL from today until Sunday, Sarawak will also showcase its diverse attractions through 19 exhibitors, cultural performances, live demonstrations and exclusive travel deals. — Bernama
Sarawak Tourism Board Malaysia Airlines Malaysia International Trade And Exhibition Centre Visit Malaysia 2026 Sustainable Tourism Growth
Malaysia Latest News, Malaysia Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Malaysia develops national AI in Bahasa Malaysia for data sovereigntyMalaysia is creating a national AI system in Bahasa Malaysia to enhance digital sovereignty and reduce reliance on foreign technology companies.
Read more »
Malaysia Techlympics 2025 Sarawak zone draws 1,300 participants1,300 students from 80 schools in Sarawak join Malaysia Techlympics 2025, promoting STI skills and digital technology learning.
Read more »
MAG charts fresh growth with Malaysia Airlines’ Chengdu return and Firefly’s new Asean routesKUALA LUMPUR, Sept 5 — Malaysia Aviation Group (MAG) today announced network expansions to four new destinations for Malaysia Airlines and Firefly at the 2025 Matta Fair held at...
Read more »
Malaysia Airlines, Firefly widen reach across Asia and beyondKUALA LUMPUR: Malaysia Airlines, the national carrier under Malaysia Aviation Group (MAG), will resume flights to Chengdu in January 2026, its seventh...
Read more »
Malaysia Airlines regains 3-year operator certificateThe Civil Aviation Authority of Malaysia had reduced the validity to one year last August following the national carrier's operational problems.
Read more »
Kuching included in Malaysia Airlines bonus side trip programmeGiorgio Armani established one of the world's best-known fashion brands over the past five decades, and his death inevitably raises questions about the future of an Italian company whose independence he cherished.
Read more »