Social media companies collect, share and process vast troves of information about their users while offering little transparency or control, including over how it is used by systems incorporating artificial intelligence, the US Federal Trade Commission said in a report released on Thursday (Sept 19).
AI letters and robot hand are placed on computer motherboard in this illustration taken on June 23Social media companies collect, share and process vast troves of information about their users while offering little transparency or control, including over how it is used by systems incorporating artificial intelligence, the US Federal Trade Commission said in a report released on Thursday .
Discord, a communications platform, said the report lumps very different business models into one category, and that it did not offer advertising at the time the study was conducted. Social media companies gather data through tracking technologies used in online advertising and buying information from data brokers, and other means, the FTC said.
In addition to collecting data about how users engage with their services, most of the companies the FTC reviewed collected users' age and gender or guessed it based on other information. Some also gathered information on users' income, education and family status, the FTC said.
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