Pahang records 13.7 million tourists, RM12.35 billion spending

This figure shows a positive increase of 3.87% compared with the same period in 2023 of 13,231,064 tourists and an estimated spending of RM11.89 billi...

: Pahang has recorded 13,743,272 tourist arrivals, with an estimated spending of RM12.35 billion last year, thus exceeding the state government’s target of 13.5 million tourists.

“The four destinations in the state that received the highest number of tourists who stayed over were Genting Highlands , Kuantan , Cameron Highlands and Temerloh . Taking into account the encouraging performance of tourist arrivals to Pahang, Leong said the state government has set a target of 13.8 million tourists this year by organising various domestic and international programmes in addition to ensuring that each district has at least one tourism product to promote.

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