Bonza promises cheap airfares and new routes but how sustainable is their business model?
Passengers board the first Bonza flight out of the Sunshine Coast this week.abc.net.au/news/bonza-us-private-equity-giant-funding-australias-new-airline/101918156As new budget airline Bonza takes to the skies, many aviation experts are questioning how sustainable the low-cost carrier will be.
and said he saw an opportunity in the Australian aviation market, which lacks an independent budget carrier. Mr Pasko said 777 was budgeting for Bonza to run at a loss for 12 months and hoped it would become profitable in its second year. He said the airline's combination of low fares, large aircraft and infrequent flights to off-the-grid destinations made no business sense."The model just simply doesn't work," Mr Hansford said.
His scepticism is further entrenched by Bonza parking its jets on the Sunshine Coast, which he said "doesn't have the same attraction to most people that the Gold Coast has".
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