Glass Beach (glassbeachband) sign to Run for Cover Records (rfcrecords), share 'classic j dies and goes to hell part 1' video:
the first glass beach album
, in May—now, the album is coming to vinyl for the first time, as well as CD and cassette, courtesy of Boston-based indie label Run For Cover Records. Preorders are open now ahead of the album’s new release on Jan. 24, 2020. To celebrate their signing to Run For Cover, Glass Beach—vocalist and bandleader “Classic” J McClendon , drummer William White , bassist Jonas Newhouse and lead guitarist Layne Smith —have shared the video for album opener “classic j dies and goes to hell part 1,” co-directed by J and White.
The video imagines a “Strategies for Success in BUSINESS and LIFE” seminar run by the band, in which a dapper Classic J presents the song’s somber opening verses alongside a Powerpoint. Soon enough, they’re joined by White, Newhouse and Smith as “classic j dies and goes to hell part 1” opens up into an irresistible prog-pop jam, downshifts into a hushed, horn-accentuated bridge, and then throttles back up into full-on power-punk thrash.
Glass Beach date back to 2015, when J moved to L.A. from their Burleson, Texas, hometown and began demoing tracks. Their solo project Casio Dad caught the attention of White and Newhouse, who relocated to L.A. to live and start a band with J.
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