Victorians saw their regular lives in the Sun News-Pictorial from 1922-90 – and its pages can be revisited digitally under a new plan
As a librarian working front of house, Dee says the persistent requests from the public wanting to find their families in the paper brought the digitation project front of mind.
But the strategy paid off, Dee says, with the paper’s appeal based on its readers’ ability to recognise themselves in the experiences illustrated in the paper. By 1930, the Sun had become Australia’s most popular daily newspaper, outselling the Age, with more than 650,000 copies sold each day. One of Dee’s favourite photos he’s come across is a lady sitting on a donkey in North Victoria, which he says was also canny marketing.Photograph: State Library Victoria/The Sun News-Pictorial
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