Sales of chocolate have been on the rise since mid-March. During the 17-week period that ended on June 27, consumers bought $3.7 billion worth of chocolate, a 6.3% increase from the comparable period last year, according to Nielsen.
San Francisco Americans trying to cope during uncertain times are reaching for that chocolate bar more often.
During the pandemic, consumers have gravitated toward comfort foods and familiar brands. The behavior pattern holds true for their treat consumption: Sales of chocolate have been on the rise since mid-March.During the 17-week period that ended on June 27, consumers bought $3.7 billion worth of chocolate, a 6.3% increase from the comparable period last year, according to Nielsen.
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