KUALA LUMPUR, April 20 — Alliance Bank Malaysia Bhd has announced the official launch of the #SupportLokal initiative to help small and medium enterprise (SMEs) continue to earn revenue or scale up their business digitally during the movement control order (MCO) period. Its group chief executive...
The bank is also collaborating with e-commerce platforms to help small local businesses widen their reach to more consumers digitally and tap into alternative revenue channels. — File pic
He said in two weeks since its debut on the bank’s social channel and corporate website, the #SupportLokal initiative reached more than 1.7 million Malaysians on Facebook and generated over 6,000 link clicks to the small local businesses’ websites or FB page. Kornreich said under the #SupportLokal initiative, business owners will also have access to advisory and training via webinars and videos to help them succeed in their new digital venture.
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