The Teras system, the brainchild of deputy president Nurul Izzah Anwar, will support the party's election campaign operations.
PKR deputy president Nurul Izzah Anwar at the launch of the Teras election campaign operations system in Petaling Jaya today. KUALA LUMPUR: An electronic election campaign system using artificial intelligence was introduced by PKR today to improve the party's election preparedness and efficiency ahead of the general election.
PKR said the Teras system, the brainchild of deputy president Nurul Izzah Anwar, was developed to support the party's entire campaign system, from voter data management to field work and targeted communications. The data-driven system was designed to last beyond one election cycle and continue to survive beyond individual or leadership transitions, the party said in a statement.
More than 1,000 PKR members attended the launch of the Teras election system at the community hall in Bandar Utama, Petaling Jaya, today. PKR said pilot tests conducted last month in two locations showed strong potential in mapping voter sentiment, although improvements are still needed in aspects such as automatic data verification.
The system also showed a high level of responsiveness during the test, with the ability to quickly address technical issues, thus allowing campaign managers to focus more on strategic planning and fieldwork rather than administrative matters.
United States Latest News, United States Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Nearly 700,000 Malaysian workers at high risk from AI and automation, with adaptability now key to sustainability, says TalentCorpKUALA LUMPUR, May 1 — As artificial intelligence (AI) and automation accelerate, they are reshaping how we work while putting Malaysia’s workforce to the test, requiring...
Read more »
Political Consistency Key, PKR Leader Questions Selective Outrage Over FestivalA PKR Selangor election director emphasizes the importance of consistent political stances, particularly on sensitive public issues. He questions why concerns raised about the Rain Rave festival in Kuala Lumpur weren't also voiced regarding a similar event in Melaka, highlighting potential selective application of principles.
Read more »
Umno extends invitation to Syed Saddiq and fiancée to join Rumah Bangsa initiativePuteri Umno chief Datuk Nurul Amal Fauzi has invited Muar MP Syed Saddiq Syed Abdul Rahman and his fiancée Bella Astillah to participate in Umno's Rumah Bangsa initiative, emphasizing its inclusive nature and openness to all regardless of political affiliation.
Read more »
PKR launches Teras, its AI data-driven election systemPETALING JAYA: Roared on by a packed home crowd, Denmark powered into the Thomas Cup semi-finals after beating Thailand in Horsens.
Read more »