Zahid: Malaysia perlu gandakan usaha promosi produk halal untuk tingkatkan eksport

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Zahid: Malaysia perlu gandakan usaha promosi produk halal untuk tingkatkan eksport
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LONDON: Malaysia perlu melipatgandakan usaha mempromosi produk halal di luar negara bagi meningkatkan kadar eksport negara dalam sektor tersebut, kata...

: Malaysia perlu melipatgandakan usaha mempromosi produk halal di luar negara bagi meningkatkan kadar eksport negara dalam sektor tersebut, kata Timbalan Perdana Menteri, Datuk Seri Ahmad Zahid HamidiSehubungan itu, katanya, beliau menyarankan agar Perbadanan Pembangunan Perdagangan Luar Malaysia diberikan peruntukan lebih besar bagi membantu usaha promosi untuk meningkatkan lagi pemasaran produk serta perkhidmatan Malaysia ke luar negara.

Ahmad Zahid berada di London sempena lawatan selama empat hari bermula 25 Okt dan dijadual menyampaikan ucap tama dan merasmikan Persidangan Perniagaan Halal Dunia anjuran Halal Development Corporation yang diadakan di sini. “Potensinya cukup besar, usaha bukan sahaja daripada kerajaan dan swasta tetapi daripada rangkaian pemasaran yang ada terutama rakyat Malaysia yang menjadi usahawan di Eropah dan peringkat antarabangsa”, katanya.

“Sebagai pengeksport kita tidak boleh memilih dan kita mesti mengikuti piawaian yang ditetapkan dan standard ini terpakai kepada semua negara lain. Pasar raya itu yang telah beroperasi di sini sejak 1980-an memasarkan sebahagian besar produk dari Asia termasuk produk halal. Beliau berkata cawangan borong kumpulan itu mengimport hanya kira-kira 15 peratus produk dari Malaysia dengan lebih 50 peratus diimport dari Thailand dan bakinya dari Vietnam serta China.

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