YouTube will make all of its original produced series available free to viewers with commercials, similar to the rest of the content on the site.
Dude Perfect, YouTube creators who gained fame through their basketball stunt videos, were on hand at the YouTube"Brandcast" on May 2 in New York City. The Google-owned video streaming service announced Thursday night at its annual presentation to ad buyers — known as the “Brandcast” — that it will make all of its original produced series available free to viewers with commercials, similar to the rest of the content on the site.
“YouTube helps us to reach audiences we can’t with TV,” said Alison Lewis, global chief marketing officer for consumer products company Johnson & Johnson. “Let me be very clear, living up to our responsibility is my No. 1 priority,” Wojcicki said. “And we are making significant progress.”
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