Andrea Wasserman covers physical and digital retail, customer experience, and marketing.
Are Retail Chatbots Ready For This Holiday Season? Gen Z Is Walking Away From Brands That Don’t Get It Right25, 2022. - Inflation hovers over US shopppers this year as many hit the stores for the traditional day after Thanksgiving shopping sales. As Black Friday approaches, consumer sentiment seems to be shifting, reflecting a mix of excitement and discretion.
to shop. Furthermore, this year, consumers still feel the impact of higher product prices and less discretionary funds so they are strategically spreading their shopping out over a season vs. a week,” Socha explains.Leak Reveals Trump Crypto Bombshell As Bitcoin Suddenly Surges Toward $100,000 Price Additionally, environmental concerns are affecting purchasing decisions. As consumers become more aware of the environmental impact of overconsumption, many are opting for sustainable and responsible shopping practices, further influencing their approach to Black Friday. One woman in suburban New Jersey shared that she and a group of local moms are discussing buying all of their holiday gifts from thrift shops this year.
, as shoppers look for thoughtful, useful items that make an impact long after the wrapping paper is gone.”, says shoppers - herself included - are focused on products that offer value and longevity. “With inflation shaping spending, people are choosing products that last, not only in quality, but also in purpose… It’s a shift toward thoughtful choices over quick buys.
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