Who is cashing in when your child goes online at school? | Opinion
An elementary aged school student in a home doing remote learning.Most adults make an informed tradeoff for the convenience of surfing the web. Our online activities often are curated and used to create potentially profitable profiles of our interests and purchases. To borrow a quote, “If you’re not paying for it, then you’re the product.”
A recent Human Rights Watch report should be a warning to school officials, federal regulators and parents about how educational apps are commonly used in classrooms all over the world. The group found that 89% of educational apps reviewed in 49 countries tracked or embedded code that could track and forward student data to advertising technology companies, data brokers or other organizations that could benefit from user information.
Broadly, Human Rights Watch urges data privacy audits of these educational apps, removal of apps that fail audits and steps to prevent further collection and misuse of children’s data. The Federal Trade Commission recently said it will vigorously enforce the Children’s Online Privacy Protection Act.
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