AMC+, Paramount+ and Peacock all include streaming channels which are exclusive only to subscribers.
” report included a quote from Xumo CEO Colin Petrie-Norris in which he described the viewing of linear streaming channels as being “lean back,” a different viewing choice to hunting around VOD libraries for a title and episode to watch.
Yet at the current moment, just three of the major SVODs have what we could call SVOD networks. None are yet ad-supported and exclusive to an SVOD, and soDiscovery+ used to have 16 SVOD networks, but when VIP+ broached the topic to a senior executive at Warner Bros. Discovery last year during an industry conference, we were met with an animated response along the lines of “How are these still running?” and they were removed pretty swiftly after.
Paramount+ comes from a company with a long and successful history in linear streaming, so it is not surprising to note that they are leading the way with an SVOD version of Pluto TV. The SVOD networks include eight, ranging from “Spongebob Squarepants” and “Paw Patrol” to “Star Trek” and “RuPaul’s Drag Race.” There are also genre-curated channels from Paramount’s deep library, with channels ranging from “Black Voices” and “Adult Animation” to “Nostalgic Hits” and “Preschool Corner.
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