What the ugly produce debate gets wrong and what it gets right:
, where she collects and weighs what’s left in a section of the field, separating the leftovers into three categories: what’s inedible, Her research suggests the numbers from earlier studies are low in comparison to how much food is actually lost on farms. Though her work is limited to farms in the Southeastern U.S., researchers at Santa Clara University say their findings, reported in a study that will likely be published in the next couple of weeks, point to a similar conclusion.
What the debate really highlights, says Lipinski, is the need for more research. “If we did have that improved data collection system for farmers, maybe we would be able to do some comparisons,” he says, to compare just how much produce goes to animal feed, landfill or is plowed back into the land, both before and after working with a rescued produce company.
Only Moseley and others in the field argue that some crops don’t, in fact, have these strong secondary markets. Sales of apples have remained fairly constant for decades, for example, so there’s a well-established relationship between growers and producers, but with a crop like kale, the increase in consumer demand is relatively recent, so those relationships just aren“If anything, we need more people working on this, faster and more urgently,” says Moseley.
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