WGA Thinks Different: Striking Scribes Target Apple Stores & HQ For Monday Protests

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WGA Thinks Different: Striking Scribes Target Apple Stores & HQ For Monday Protests
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The Writers Guild wants to take a bite out of Apple. Deadline has confirmed that the guild plans to bring its monthlong strike to the front door of streamer Apple TV+ on Monday. In a deft move, the…

on their day-to-day viewing routines as networks and streamers continue to draw from their completed series and inventories. However, targeting the tech giant on home turf could refocus the public’s attention on the Hollywood labor dispute.

With an estimated 26 million subscribers, the Zack Van Amburg- and Jamie Erlicht-run Apple TV+ is a small part of the $2.8 trillion market-valued company’s business. Despite the massive allure its multitude of products obviously have, with the global audience Apple’s annual conference attracts, the PR-sensitive Cook and his top brass are likely to feel the sting of greater scrutiny more than the conventional Tinseltown studios.

Seemingly growing more comfortable with his media-mogul moniker, Cook was on the red carpet at the Cannes Film Festival last month for the premiere of the Martin Scorsese-directed.

proved fruitless, the WGA has said all along that they are willing to sit down again with the studios and streamers.with the Directors Guild late Saturday night, has not proven receptive to the WGA’s standing offer.deal, the studios and streamers are set to start negotiations with SAG-ACTRA on June 7. Like the DGA, the current contract for actors’ union, who are expected to announce the results of their strike authorization vote this week, expires on June 30.

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