Watch Action Bronson become King of the Crocs in the 'SubZero' video.
survives a tsunami and a missile attack while riding a surfboard in the silly, purposely shitty video-game-like visual for his new single “SubZero.” The track is the first single off his upcoming albumThe James Larese-directed video starts with Bronson — sporting a New York Knicks jersey — as he’s sent on a mission that features everything from dangerous weather phenomena to flying bullets.
Also, Pitbull, where ya at? Later in the verse, Bronson makes a lyrical circle-back to his 2015 track “Terry,” when he rapped “tryna do the remix with Pitbull.” On the new song, he spits, “Dawg, it’s been six years, I’m trying to get in contact with Pitbull/We’ve got some business to get into.” By the end of the video, Bronson bros down with crocodiles before being chewed up and spit out — and then becoming their leader. drops on April 29 and features collabs with Conway the Machine, Roc Marciano, and Hologram. “I first came up with this album while in the water. I’ve spent many lifetimes in the water. I’m just a waterman. I was born in the water, I’m a water sign,” Bronson said in a release about the record.in 2020, featuring songs like “C12H16N2” and “Latin Grammys.
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