Verizon's unlimited 5G access is a better offer than AT&T's — despite the price tag

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Verizon's unlimited 5G access is a better offer than AT&T's — despite the price tag
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Verizon's 5G launch date and price structure announcements mark a big step forward in its wireless 5G play

of respondents cited unlimited data as one of the most important mobile offerings a carrier can provide, per Business Insider Intelligence's Telecom Competitive Edge Report . Verizon's move to continue to offer this must-have feature for 5G access bodes well for convincing consumers to pay the premium.

The news marks Verizon's first big step forward in its wireless 5G play.After launching in Chicago and Minneapolis, Verizon plans to bring its mobile 5G network to an additional 28 US markets by the end of this year. This ambitious endeavor will propel Verizon ahead of its competitors in catering to a greater audience and will better position it to capture eager consumers in these 30 markets looking to jump ship for early 5G access.

On average, one-third of consumers would be willing to switch mobile providers to get 5G earlier, according to Business Insider Intelligence's Telecom Competitive Edge Report .1. Sign up for the Apps and Platforms Briefing to get it delivered to your inbox 4x a week. >>pass to Business Insider Intelligence and gain immediate access to the Apps and Platforms Briefing, plus more than 250 other expertly researched reports.

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