A new study from the Dana-Farber Cancer Institute has found that bisexual women of color are more often exposed to e-cigarette ads, which may be connected to the tobacco industry's 'longstanding targeted marketing at vulnerable communities.'
While many recent studies are exploring why vaping has caused more than 2,409 individuals to experience a severe lung injury called EVALI, researchers from the Dana-Farber Cancer Institute are looking into what motivated them to vape in the first place.
To conduct the research, experts relied on data from the U.S. Population Assessment of Tobacco and Health , a national database of information on individual tobacco use. They asked more than 9,000 respondents from age 18 to 24 to review 20 different ads for tobacco and vaping, then asked them to recall whether they had seen them over the past 12 months — a concept referred to as “encoded exposure.
Andy Tan, PhD, a researcher at Dana-Farber Cancer Institute and assistant professor of social and behavioral sciences at Harvard T.H. Chan School of Public Health, as well as one of the study’s key authors, says data on the underlying reasons for this increased exposure isn’t available.
The dangers of vaping — both short-term and long-term — have been widely discussed in the past few months. Those with EVALI , experience symptoms such as shortness of breath, coughing, fever, nausea and difficulty breathing. In at least 52 cases, this injury has been so severe it has been fatal.
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