US fashion brand Abercrombie & Fitch to close Singapore store on May 2
Monday, 19 Apr 2021 11:21 PM MYT
In an Instagram post, the company did not state the reason for the closure of the store, located at the Knightsbridge Mall along Orchard Road. Founded in 1892 as an outdoor retailer that sold fishing and hunting gear, Abercrombie & Fitch debuted to much fanfare in Singapore in December 2011 with a parade of shirtless male models.
Its advertisement showing a shirtless man tugging at his low-slung jeans at the Knightsbridge location — an area with heavy pedestrian traffic — caused consternation, with members of the public writing in to English daily The Straits Times complaining of its vulgarity and lewdness. The ad was suspended.
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