UPS's new 'Efufillment' service will offer all the things Amazon's popular Fulfillment by Amazon service does — but for 21 different websites.
announced its"Efufillment" full-service program on Thursday.
The program is completely agnostic to what platforms a seller wants to use, and they can list their merchandise across any number of them including Amazon, Jet, Walmart, Houzz, Shopify, Ebay, Etsy, and others. Users use a single sign-on via UPS's portal which manages all of them, as well as easy to understand and simplified pricing.
Effufillment was designed as a way to give these types of businesses a leg up to compete with the largest players online, Warren said. Notably, the new warehouses are certified to ship via Amazon Prime, and any seller using Efufillment and selling on Amazon is eligible for the Prime tag next to their product on Amazon.Amazon is expanding the number of items that are eligible for Prime shipping — and it shows how important the membership program is to the company"Amazon is a customer of ours and they are the biggest player in this marketplace," Warren said."We think ...
"All large companies at some point started as an SMB,and so the degree that we can kind of grow with them is in our best interest," Warren said.
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