Toyota's Top Exec Responds To Shareholder's Question: Can We Beat Tesla? | Carscoops

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Toyota's Top Exec Responds To Shareholder's Question: Can We Beat Tesla? | Carscoops
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Toyota's high-ranked officials tackled the difficult question during the recent shareholders' meeting car auto cars

Kato said: “I love BEVs. Through BEVs, I want to change the future of cars, monozukuri , and work. First, the cars. We will aim for the same cruising range as the hybrid vehicles that have been so popular. This is a big task. We want people to feel Toyota’s unique character in the BEV products we create and deliver. Next, monozukuri.

We want to change our vehicle structure and halve the length of our production lines, and reduce or eliminate physically strenuous work, protecting Japanese monozukuri and creating a happy workplace for an aging population.“Finally, there is the way we work. In the current era, I believe speed is the key. Our team brings together all functions of a company, not just development. Our team shares the same concerns of the ‘genba’ and holds discussions every day.

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