Here's your first look into ToryBurch's 'Essence of Dreams' fragrance collection.
offers up something mystical with its spice-laden jasmine and hints of vetiver, a nod to Burch’s father, Buddy, who always wore the lush green note.“This collection is personal to me,” Burch insists, looking out over 20th Street, her face bare save for a light trace of black eyeliner. Since 2019, when Roussel took over as CEO of the brand Burch founded in 2004, she has had more time to focus on the creative side of the business.
Burch’s own approach to beauty, which she hopes will “take some steps out of busy women’s days,” hinges on a few other terms as well, including confidence, individuality, and ease—big ideas that are, for the moment, just ideas, she says. But it’s hard not to see the potential for much more., Burch’s longtime runway collaborator, the makeup artist Diane Kendal, applied lashings of rich crimson lipstick instead of hewing to the designer’s signature clean, sporty skin.
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