Topshop’s ‘Thrift Shop’ Marketing Ploy Sends Validating Message to Secondhand

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Topshop’s ‘Thrift Shop’ Marketing Ploy Sends Validating Message to Secondhand
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.Topshop is jumping on the thrift bandwagon.

@Jlo has lent her famous face to another brand. ⁣⁣ ⁣⁣ @Coach has released its first campaign images featuring new global face Jennifer Lopez. She is the female face of the brand’s “Originals Go Their Own Way,” while Michael B. Jordan appears in the men’s ads.⁣⁣ ⁣⁣ Set in New York City, the spring campaign “advocates for doing things your own way and expressing yourself through purpose and style,” the company said.⁣⁣ ⁣⁣ Tap the link in bio for more.

⁣⁣ ⁣⁣ Report: @jeanpalmieri ⁣ ⁣ —⁣ #wwdfashion⁣ #jlo⁣ #coachWhat does the future look like for the house of Gaultier?⁣ ⁣ Jean Paul Gaultier’s couture show on Wednesday night will be his last, leaving a gap in Paris’ high-fashion week — and raising questions about creative succession and the future of fashion image-making.⁣ ⁣ Tap the link in bio for more. ⁣ ⁣ Report: Miles Socha ⁣ 📸: @lukeaustinphoto ⁣ ⁣ —⁣ #wwdfashion⁣ #jeanpaulgaultier ⁣Phillip Lim will not have a fall show.

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