YouTube personality MrBeast took to X regarding an AI deep fake scam circulating using his image, calling it a serious problem.
Instances of celebrities and public figures AI deep fakes continue to surface, with their likeness circulating the web promoting scams or products.Artificial intelligence has been a major talking point in Hollywood throughout 2023 and continues to be so as multiple celebrities have come forth denouncing the use of the likeness in AI deep fakes.
Hanks was the first of the three to identify the AI deep fake of himself after he posted a screenshot of the video on his Instagram page on Oct. 1, saying “beware” and that he had nothing to do with it.A day later, on Oct. 2, King posted a similar video on her Instagram. An AI deep fake of her surfaced, which used a video she recently made to promote her radio show.
King received many comments in her support and voicing concerns over the “scariness” of AI deep fakes. The YouTube personality’s posts made a plea to social media platforms, saying: “Are social media platforms ready to handle the rise of AI deep fakes? This is a serious problem.”
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