Climate change denial and 'synthetic media' take the spotlight in the company's latest guidelines.
. Although TikTok “welcome[s] the creativity that new artificial intelligence and other digital technologies may unlock,” it acknowledges these tools often blur the lines between reality and fiction. Beginning next month, all deepfaked or otherwise altered content must be labeled as such through a sticker or caption.Additionally, a wholesale ban on using the likeness of “any real private figure” will be initiated in April.
Notably, the company is also instituting a new section explicitly addressing the proliferation of climate misinformation. Any content that “undermines well-established scientific consensus” regarding the reality of climate change and its contributing factors is prohibited. As
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