When Mike Zani and his partner bought The Predictive Index in 2014, they saw a good turnaround candidate. Now they see a huge opportunity.
Its owners — Mike Zani and Daniel Muzquiz — bought the company, which offers personality assessments, in 2014 with the idea of turning it around.
Zani and his business partner, Daniel Muzquiz, bought the venerable personality testing company five years ago with the idea of reinvigorating it. Having been customers of The Predictive Index for 10 years, they were fans of its product and believers in its value. Since its founding, The Predictive Index has offered tests that allow companies and organizations to assess the personalities of their executives and employees. The tests, distributed through a network of partners, are designed to be used to help companies hire the people whose personalities best fit their culture or needs and to help them organize teams with people who mesh together.When Zani and Muzquiz took over The Predictive Index, they found a company in need of a lot of work.
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