Working in the bullseye business
Predator’s Archery in Gilroy sits between two shopping malls that include a Big 5 Sporting Goods and Costco — usually big competition for niche brick-and-mortar businesses like Curtis Campisi’s shop.
GILROY, CALIFORNIA – JULY 22: A goat bust wears a hat with an arrow in it at Predator’s Archery in Gilroy, Calif., Friday, July 22, 2022. GILROY, CALIFORNIA – JULY 22: Curtis Campisi, of Gilroy, shoots at a target in one of his stores archery ranges at Predator’s Archery in Gilroy, Calif., Friday, July 22, 2022. So we’ve always promoted the sport as a target and family activity. We never really pushed the hunting aspect. The industry is 95% hunting, 5% target. Out here in California, we’re really not a hunting state. And hunting is a seasonal activity for a few months out of the year, where target archery is a 365 a day activity.
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