The Google Pixel 3 wasn't selling well, so Google is trying a new approach: a cheaper Pixel 3a that starts at $399.
"The market has slowed down. People are holding on to devices longer," Mario Queiroz, the head of Pixel and vice president of product management at Google, told CNBC in an interview. "They are good but also expensive. That's not a good thing for consumers and the industry. So, we made a decision to develop a product from ground up to be a premium smartphone experience at an accessible price point.
I've been testing the Google Pixel 3a XL for the last week or so. Here's what you need to know about it.The Pixel 3a looks similar to the more expensive and more powerful Pixel 3 that launched in November, so most people won't even know you're holding a handset that costs a few hundred bucks less. It does feel cheaper, though, with a plastic body instead of glass. But I do love the neon green power button that gives the white body a little pop.
You get things such as Google call screening, which allows the voice assistant to answer a call for you and speak to an unknown caller to see if the call is just spam or not. It's a feature I love to use, and allowed me to ignore pretty much every number I didn't know. Google will continue to launch exclusive experiences like this for its Pixel phones in the coming months.Google avoided cutting corners in areas that matter most.
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