The next Quail Motorcycle Gathering, traditionally a principally male bastion, will turn its focus on women for the first time — as they increasingly move up from being “biker chicks” in the passenger seat and grab the handlebars from men.
The annual Carmel show convening May 3 will host its first discussion panel on women in motorcycling. The decision
Andria Yu, the Industry Council’s director of communications and a rider since 2001, credits manufacturers of gear, apparel and motorcycles with providing more options that suit the female consumer. The Quail Motorcycle Gathering is considered the premiere annual concours-style bike show in the country, an event where bike owners show off their vintage and classic machines. Not surprisingly given men’s domination of the sport and industry, it’s long been dominated by older male motorcyclists and their machines.
The more inclusive agenda is laudable, and overdue, said industry analyst Robert Pandya. He established theto bring new riders to a sport that has seen its U.S. sales drop by almost half since its high point a decade ago. Women, he said, represent the fastest-growing segment of riders in the U.S. and the industry’s only markedly improving niche.
It’s a well-earned honor, said Quail founder Gordon McCall, who is also Director of Motorsports for the events division of the Peninsula Hotels. The chain is hosting the gathering, and is also behind the respected Quail Motorsports Gathering during the“His career and legacy have done more to promote the sport of motorcycling than almost anyone else,” McCall said. “He really is a legend.”
In addition to the six annual industry-driven AIMExpo and Progressive International Motorcycle Shows, the bike calendar also features custom or alternative events like the One Show in Portland, the Handbuilt Show in Austin, Texas, the Outlier's Guild Moto Show in Los Angeles, Mama Tried Motorcycle Show in Milwaukee and a variety of activities tied to the annual Sturgis Motorcycle Rally in South Dakota.
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