According to numbers disclosed by Netflix, TheIrishman drew a smaller audience than Sandra Bullock's 'Bird Box'
was viewed by 26.4 million households in its first week on Netflix, according to content chief Ted Sarandos. The executive, speaking at the UBS Global TMT Conference on Tuesday, also predicted that the mob drama will reach an audience of 40 million households within its first 28 days.
Based on the disclosure, that means about 16 percent of all Netflix global account holders watched the film in the week following its Nov. 27 release. While that is a significant portion of the company's user base, especially for a three-and-a-half-hour movie, it's still not as large of an audience as for Sandra Bullock starrerNetflix's audience metric, which is not verified by a third party, counts a viewer as someone who watches at least 70 percent of a film.
"He was very happy," Sarandos said of Scorsese, reminding the attendees at UBS that the filmmaker had tried to make thefor 13 years before Netflix took a bet on the $140 million project. "Betting that Martin Scorsese is going to make a great movie with Robert De Niro and Joe Pesci and Al Pacino is not that big of a stretch." that the three-and-a-half-hour film drew an average U.S. audience of nearly 13.2 million viewers during its first five days and had a total of 17.
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