It seems retailers in China are desperate to sell Apple's latest iPhones this year.
Now, a hundred bucks might not seem much — after all it amounts to 7% to 9% — but given that we are talking about the latest iPhones here this is a new sight to behold. These price cuts started to appear around the Chinese Lunar New Year, when China Securities Journal reported many of the major state carriers like China Mobile, JD.com, and others came out with new holiday season deals on the iPhone 14 series.
It is worth noting that China has been struggling with Covid-19, which has affected production speed, including Apple's most crucial manufacturing partner in that region. Despite that, restrictions related to pandemic have recently been dropped, which Tim Cook claims has resulted in a rebound in the country's market.