Call it the Barbie effect.
back in winter 2022, I found this wonderfully deep pink shade to signify something strong, ultra-confident, and independent,” the famed makeup artist Daniel Martin says.
The hue taking over the cosmetics industry right now goes far beyond the hype behind the Margot Robbie and Ryan Gosling movie, points out Robin Black, the distinguished global makeup artist and photographer. “It’s part of our culture right now,” she says. “The pink appeal transcends fashion—and intellectually speaking, is also a sign of our times. It’s satisfying a yearning for something we all need right now: enjoyment.
We reached out to industry tastemakers to share their favorite standout pink makeup products: from lipsticks to highlighters, blush that doubles as playful eyeshadow, and everything in between.“For high shine, I love Make Beauty Cream Supreme High Impact Lipstick in Fluorescence,“This extremely high-shine, hot pink is not for the shy. If you want an updated way to wear an ’80s look or a more editorial take on the current Barbiecore trend, then this is the pink for you.
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