Elon Musk is paving the way for a new chapter — and new leadership — at Tesla as the electric vehicle automaker grapples with a sharp slide on its stock price amid spillover drama from his Twitter management.
Tesla has enjoyed years of market dominance — both in stock price and in market share — but is suddenly facing questions over the health of its business.405,278 vehicles in the fourth quarter, missing Wall Street’s recently lowered consensus of 418,000, according to Bernstein analysts.
That promotion means Zhu will effectively be Musk’s No. 2 at Tesla — the first time he’s had such a person — and it makes Zhu a clear contender to become CEO if Musk ever decides to relinquish the reins.Zhu has his hands full, as Tesla is dealing with declining market share and a sales slump in the critical Chinese market.
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