Target to Serve Up Starbucks Curbside Pickup in Bid to Boost Sales After Woke Backlash

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Target to Serve Up Starbucks Curbside Pickup in Bid to Boost Sales After Woke Backlash
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Target announces plans to offer Starbucks curbside pickup at over 1,700 stores nationwide in an effort to increase sales following recent controversies.

Target is looking to boost sales by adding Starbucks curbside pickup at its big-box stores, the company said Wednesday.

Target and Starbucks signed a contract allowing the retail chain to license the Seattle-based coffee brand at its locations. Target will offer customers curbside Starbucks pickup service beginning this summer, according to the retailer.“We’ve continued listening to our guests, who’ve told us overwhelmingly that Drive Up with Starbucks would bring even more ease and joy to every Target run.”Shares of Target were trading flat on Wednesday.

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