Talk of a U.S. TikTok Ban Is Shaking Up the Creator Economy

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Talk of a U.S. TikTok Ban Is Shaking Up the Creator Economy
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As talk of a TikTok ban in the U.S. escalates, content creators are hedging their bets

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Influencers and others who make money on TikTok are looking to hedge their bets by diversifying their content across other platformsCongress has already banned the TikTok app on government devices, and some officials are trying to forbid its use altogether in the U.S. unless TikTok’s Chinese parent sells its stake in the company.The threat of a U.S. government crackdown on TikTok is making some content creators nervous.

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