On Super Bowl Sunday, religion rarely makes an appearance among the commercials. But this year, a $20 million ad campaign is promoting Jesus’ unconditional love at a time when the nation’s Christian population is in decline.
FILE - Dallas Cowboys quarterback Dak Prescott points upward after scoring against Washington Commanders during the first half an NFL football game, Sunday, Jan. 8, 2023, in Landover, Md. While its Super Bowl commercial appearances are few, religion – Christianity especially – is entrenched in football culture. FILE - Dallas Cowboys quarterback Dak Prescott points upward after scoring against Washington Commanders during the first half an NFL football game, Sunday, Jan. 8, 2023, in Landover, Md.
The religiously wary, the spiritually curious — and anyone inclined to appeal to a higher power on game day — are the target audience for a
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