Subway says its most extensive menu makeover in the company's nearly 60-year history is paying off.
Sales at stores open at least a year rose 8.4% in the third quarter, the privately held company announced Wednesday. For the past 18 months, Subway said it had"record-setting sales" across its roughly 20,000 US locations, bolstered by a number of changes that include new sandwiches, soups and store remodels.
People are also reading… The Subway Series is a more neatly organized menu, divided into four categories and consisting of three sandwiches each. All 12 sandwiches are new to the menu, with some essentially replacing previous versions with new names and slight tweaks. Sales at Subway's US locations have been falling in recent years, according to the research firm Technomic. System-wide sales at Subway's US locations were $12.3 billion in 2013, which was its best year of the past 15 years. in 2021, sales slumped to $9.4 billion, according to Technomic's analysis. The number of locations has declined for the fifth year in a row to 20,746 per Subway's website.
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