The music industry grind is taxing under the best circumstances. How do we pursue our goals while preserving our mental health during a crisis?
Right now, the world feels upside down. Millennials are lecturing their parents for leaving the house, Walmart is flexing a line which rivals Apple store release nights, and our homes are being turned into offices, gyms and makeshift recording studios. In response, members of the music community are splitting into two creative camps: Those who are getting it done, and those who are just getting by.
To answer those questions, we sought the help of seven industry friends with a range of careers and personalities, but one important thing in common: A proven capacity to make the best out of any circumstance. Here’s what they had to say about pushing forward when it feels like life is holding you back.While some creatives thrive in solitude, the lockdown isn’t an ideal working situation for everyone.
And who better to talk to than current and potential fans? “Any talent out there looking to maintain momentum, I would highly suggest utilizing this time to build and connect with your fan base using all social media platforms,” says former Record Plant Recording Studios vice president. “This is a great time to engage with existing supporters and fans along while maybe gaining some new ones.”
O.T., who put together a business plan and released new single"I Look Good" during the lockdown, says he’s using his time to"Keep writing and strategize for when this is over." And James is using his time at home to prepare for performing again."I'm ready to attack after this happens," he says."That's why I work out. That's why I eat smart. That's all I think [about] everyday: Getting back onstage to finish my current mission.
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