In a highly saturated online trade, being different is the name of the game. Creating a one-of-a-kind brand amid a highly crowded marketplace, therefore, is not that easy, especially for a new entity. Know more:
IN a highly saturated online trade, being different is the name of the game. Creating a one-of-a-kind brand amid a highly crowded marketplace, therefore, is not that easy, especially for a new entity.
For enterprises without a strong brand, he cautioned that they will “be crowded out by someone who does.” According to him, there are two aspects of branding. “When you do your audience research, it’s important to find what content they’re consuming and what social media they’re using,” she added. The top executive enumerated the four goals that any digital marketing campaign should win from the customer: Attention, interest, desire, and action. She reminded them of the challenge: “You have less than three seconds to hook the customer.
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