The rise of artificial intelligence (AI) has helped malicious or unscrupulous parties spread false or misleading content more easily – and to make it appear more accurate.
File - Workers install lighting on an "X" sign atop the company headquarters, formerly known as Twitter, in San Francisco, on July 28, 2023. Before it transformed into X, Twitter was the place to turn to for live and reliable information about big news events, from wars to natural disasters. But as the Israel-Hamas war has underscored, that is no longer the case.
Failure to do so could result in fines of as much as 6 per cent of global revenue, or a European ban.X has significantly changed its approach to content moderation since billionaire Elon Musk bought the company a year ago. Experts said the changes have weakened the platform’s safeguards against misinformation and disinformation.
“With AI, a piece of misinformation can now look like a voice recording of Prime Minister Benjamin Netanyahu saying something that he has never said. And this becomes much harder to disprove,” explained Mr Rijul Gupta, founder and CEO of Deep Media, an AI company that detects manipulated online content.
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