Skincare Legend Augustinus Bader on The Body Cream, His New Cult Classic

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Skincare Legend Augustinus Bader on The Body Cream, His New Cult Classic
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Skincare legend BaderAugustinus shares what skincare principles to stick to this fall, plus more.

When it comes to beauty products, there's a fine line between hype and substance. Thanks to the eternal quest for beautiful complexion, fleeting fanfare for ingredients as unorthodox as placenta extract and snail mucus is constant. But "The Cream," by, has managed to surpass the hype, settling itself into the beauty cabinets of women across the world.

Do you think other brands will tap into the process of cell renewal? How will your product stand out? Personalized skincare is gaining notable demand in recent years, but current offerings are mostly based on personal consultation and rudimentary genetic testing. I'm excited by the ability to identify a person's unique skin profile, and tailor products based on the ingredients' effects on their epigenetic markers. You could call this the next generation in skincare.It's important to focus on skin health rather than temporary solutions such asor camouflage.

How does it feel to have created such an effective product, after investing so much time and research?

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