The storm raging at Red Bull masks the broader problems of power imbalances between men and women in the sport
Christian Horner was in full crisis management mode in Saudi Arabia as he stressed the need to focus on the future 16 times on Thursday.Christian Horner was in full crisis management mode in Saudi Arabia as he stressed the need to focus on the future 16 times on Thursday., but when it comes to crisis PR management he is a star pupil. On Thursday evening in Saudi Arabia, he was asked 12 questions about the storm raging at Red Bull, but his message never deviated.
As things stand, Red Bull’s team principal is facing problems on at least four fronts. First, while Horner has been cleared of allegations of controlling behaviour towards a female colleague – who has now been– she can still appeal. It is understood the woman involved has not yet done so but had until next week. When contacted, Red Bull said it could not comment on an internal matter.
If all that wasn’t enough, there is the ongoing power struggle at Red Bull, which has simmered ever since the company’s billionaire co-founder Dietrich Mateschitz died in 2022. Asked about the possibility of a suspension being imposed from Monday, Marko told Austrian TV: “I’ll put it this way, it’s difficult to judge, or let’s put it this way, ultimately, I’ll decide for myself what I do. The theoretical possibility always exists.” However, Red Bull are yet to comment.One executive, who has now left F1, says he was shocked at what he called the “widespread culture of sexist and misogynistic behaviour and lack of diversity,” in the sport.
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