Seeing gap with Gen Z and younger, Tok Mat says Umno loses touch with them at own peril

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Seeing gap with Gen Z and younger, Tok Mat says Umno loses touch with them at own peril
Umno General Assembly 2024Gen Z
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KUALA LUMPUR, Aug 21 — Umno Deputy President Datuk Seri Mohamad Hasan expresse concern tonight that the Malay nationalist party was out of touch the country’s youth, adding...

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The group could not be ignored, he said when pointing to the global rise of Gen Z activism that has already caused seismic political events in countries such as Bangladesh, France, Iran, and Kenya. He reminded Umno that it could no longer count on habits and tradition for support, and that most of Gen Z do not remember the party as one that previously dominated Malaysian politics.

Engaging with them required adapting to modern trends and interests and presenting politics in a more contemporary and relaxed manner.

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Umno General Assembly 2024 Gen Z

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