A second executive at Bud Light has purportedly been placed on leave as the fallout surrounding the brand's partnership with transgender activist Dylan Mulvaney continues to punish the iconic beer company.
Daniel Blake, an executive for marketing at Anheuser-Busch covering mainstream brands, took a leave from his role Sunday, according to a report.Blake is reportedly the superior of Bud Light Vice President of Marketing Alissa Heinerscheid, who was placed on leave last week.
"Given the circumstances, Alissa has decided to take a leave of absence which we support," according to a statement released by an Anheuser-Busch spokeswoman.The culling of executives comes in the wake of Bud Light's partnership with Mulvaney. Dressed like Audrey Hepburn from Breakfast at Tiffany's, wearing a black dress, black gloves, an updo hairstyle, and a necklace, Mulvaney posted a promotional video carrying five Bud Light cans.
Conservative backlash to the content creator's partnership with Anheuser-Busch was fast and furious, with many on the Right calling for a boycott of the beverage brand.
Malaysia Latest News, Malaysia Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Second Bud Light marketing exec placed on leave after Dylan Mulvaney backlashA second Bud Light senior marketing executive has been placed on leave following backlash and calls for a boycott over their recent partnership with popular transgender influencer Dylan Mulvaney, a…
Read more »
Bud Light executive takes leave of absence after Dylan Mulvaney uproar: reportsThe Bud Light marketing executive who sought to update the beer's 'fratty' image has reportedly taken a leave of absence following boycotts and outrage over the brand's partnership with a transgender influencer.
Read more »
Bud Light Marketing Exec Behind Dylan Mulvaney Campaign Takes 'Leave of Absence'The marketing executive who oversaw Bud Light’s collaboration with trans influencer Dylan Mulvaney has taken a 'leave of absence' from Anheuser-Busch
Read more »
Bud Light Marketing Exec Daniel Blake 'On Leave' After Mulvaney Ad CampaignDaniel Blake, who oversees marketing for Anheuser-Busch’s mainstream brands, has taken a leave of absence following the backlash from the Dylan Mulvaney Bud Light advertising campaign.
Read more »
At least two Bud Light executives are on leave after Dylan Mulvaney partnership blowbackAt least two Bud Light executives are on leave after a partnership between Bud Light and transgender influencer Dylan Mulvaney sparked swift discourse — and backlash.
Read more »
Sarah Huckabee Sanders jabs Bud Light, Dylan Mulvaney with ‘Real Women’ video featuring Kay IveyIn a 66-second clip released Sunday by Sarah Huckabee Sanders, a narrator introduced the “Real Women of Politics,” a play off the Bud Light ad series, “Real Men of Genius.”
Read more »