Samsung unveils new foldable phone during Oscars commercial

The ad shows Samsung's new device opening upwards and coming in two colors — purple and black.

The South Korean electronics giant is holding its annual "Unpacked" event on February 11 where it is expected to launch the phone officially.Samsung showed off a new concept for a foldable phone at its developer conference on October 29, 2019.revealed its new foldable phone in a television commercial during the Academy Awards.

The South Korean electronics giant is holding its annual "Unpacked" event on February 11 where it usually debuts new flagship smartphones. More details on the company's second foldable phone, which does not have an official name yet, is likely to be released then.Samsung was not immediately available for comment when contacted by CNBC.that a new foldable was on the way and said it would have a different design to its previous model, the Galaxy Fold, which launched last year.

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