Sam's Club opened a small 'beta lab' store for new tech innovations in late 2018. Here's what it has learned so far.
Now is a"beta lab" store in Dallas, Texas, where Sam's Club does real-world tests of the features that the company's Plano, Texas, emerging-tech center dreams up.
, Now is a functioning Sam's Club warehouse store in Dallas, Texas, where Sam's Club members can shop. The store is smaller than a typical warehouse store — only around 32,000 square feet versus more than 100,000 square feet in the usual Sam's Club store — and it has zero cashiers. "They have time to talk to you and to serve you and to help you, where before they were wrapped up" in other tasks, Furner said.Many of the new technological advancements tested in Now are software-based, according to Furner.
Examples of this is Now testing adding all products in the store to the Scan & Go service — even beer and wine — and rolling out computer vision in the app in order to identify items without needing to scan a barcode.
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