The SABC has joined forces with the Loeries Awards, the country’s most prestigious creativity awards in broadcasting, design, and communications to encourage and celebrate South African creativity and culture.
Bongisipho MagcabaThe South African Broadcasting Corporation has joined forces with the Loeries Awards, the country’s most prestigious creativity Awards in broadcasting, design, and communications to encourage and celebrate South African creativity and culture.
With the recent launch of SABC Plus, a new participant in Africa’s video-on-demand industry, the agreement reaffirms SABC’s commitment to providing innovative and diverse programming to its target audience. Marketing Manager of Video Entertainment at SABC, Dichaba Phalatse says, “Creativity and advertising are two permanent features that are at the heart of the SABC and the SABC is extremely excited to revive our relationship with the Loeries through this partnership.”
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